Xerjoff | Turin, Italy

Via Cavour 1

Unisex Parfum · 50ml

Named after the address of Xerjoff's very first flagship boutique in Turin — a fragrance of seductive elegance, impossible to ignore.

🌿 Fragrance Pyramid

🇮🇹 The Story of Via Cavour

Via Cavour is one of Turin's most storied and elegant streets. Number 1 Via Cavour was the address of Xerjoff's very first flagship boutique — the birthplace of the house's legendary retail experience. This fragrance carries that heritage: the grandeur of Turin, the intimacy of the boutique, and the seductive power of Italian craftsmanship distilled into a single Parfum.

✨ Key Features

• 💎 Parfum concentration — exceptional sillage, depth & longevity
• 🌙 Unisex — equally captivating on men and women
• 🏛️ Heritage-inspired — named after Xerjoff's original Turin flagship address
• 🌹 Sensual floral-oriental heart — rose, iris & jasmine over warm amber base
• 🎁 Collector's edition — a cornerstone of the Xerjoff permanent collection
• 🇮🇹 Made in Italy — crafted with the finest Italian and international ingredients

🎯 Best For

• 🌃 Evening wear & special occasions
• 💼 Signature scent for the discerning collector
• 🎁 Luxury gifting — weddings, anniversaries, milestones
• 🌡️ Cool-weather & transitional season wear
• 🏆 Niche fragrance enthusiasts seeking Italian heritage

💡 How To Use

• Apply to pulse points: wrists, neck, and behind the ears
• Spray from 15–20 cm for an even, enveloping diffusion
• Layer over an unscented moisturiser to extend longevity
• Allow the fragrance to dry naturally — do not rub
• Store away from direct sunlight and heat to preserve integrity

🕯️ Fragrance Details

Brand: Xerjoff  |  Collection: Via Cavour  |  Gender: Unisex
Concentration: Parfum  |  Size: 50ml  |  Origin: Turin, Italy
Character: Sensual · Luxurious · Seductive · Timeless
Occasion: Evening · Special Occasions · Signature Scent

🇮🇹 Xerjoff | Turin, Italy  ·  Parfum  ·  50ml  ·  Unisex  ·  Via Cavour Flagship Collection  ·  🇰🇼 Available in Kuwait