Yves Saint Laurent

M7 for Men

Eau de Toilette · 80mL

A bold, unapologetic amber woody masterpiece — crafted in 2002 by Jacques Cavallier & Alberto Morillas for the man who commands presence.

✦ Fragrance Pyramid

The Scent Architecture of M7

✦ The Story Behind M7

Launched in 2002, YSL M7 was a revolutionary fragrance — one of the first mainstream Western perfumes to boldly feature Agarwood (Oud) as a central note. It defied convention and redefined masculine luxury.

Created by master perfumers Jacques Cavallier and Alberto Morillas, M7 opens with a crisp herbal-citrus burst before surrendering to a deep, smoky oud-vetiver heart — anchored by a warm, sensual amber-musk drydown that lingers for hours.

✦ Key Features

✦ Best For

M7 is crafted for the confident, sophisticated man who appreciates depth, complexity, and the art of fine perfumery. It suits those who:

• Love oud-forward oriental fragrances with Western elegance
• Seek a signature evening scent that commands attention
• Appreciate classic designer perfumery with historical significance
• Want a long-lasting, warm amber base that evolves beautifully on skin

✦ How To Use

1. Apply to pulse points — wrists, neck, and behind the ears for maximum diffusion.
2. Spray from 15–20 cm distance for an even, natural mist.
3. Allow the fragrance to dry naturally — do not rub; rubbing breaks down the molecular structure.
4. For longer wear, apply to moisturized skin or layer over an unscented body lotion.
5. Store in a cool, dry place away from direct sunlight to preserve the fragrance integrity.

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